ORIFLAME
INTRODUCTION
Founded in 1967 by two brothers and their friend, Oriflame is now an international beauty company selling direct in more than 60 countries worldwide. Our wide portfolio of Swedish, natural, innovative beauty products are marketed through a sales force of approximately 3.6 million independent consultants, who together create annual sales exceeding some €1.5 billion. Oriflame offers the leading business opportunity for people, all over the world, who want to start making money from day one and work towards fulfilling their personal dreams and ambitions through our unique business concept - Make Money Today and Fulfil Your Dreams Tomorrow.
We are a community of people, passionate about beauty and fulfilling dreams. Helping people around the world to fulfil their dreams is our mission and purpose. We do it by offering a comprehensive range of beauty products to our customers, with a focus on skin care and wellness, created in Sweden. We also offer a unique business opportunity for people to build their own business as an independent Oriflame Beauty Consultant, selling our products and recruiting more people to sell.People join our business because they want a change – big or small – and because they have a dream. We empower our employees and Beauty Consultants to follow their dreams. And to make the world around us a little bit better, and definitely more beautiful.
Oriflame consmetics is an international cosmetics company, which uses multi-level marketing to sell directly to customers. The company began operations in 1967 in Sweden and today has a presence in over 60 countries worldwide. The company has over 3.5 million marketing associates worldwide with annual sales of €1.5 billion. Oriflame has been listed on NASDAQ OMX Stockholm since 2004.
We are a community of people, passionate about beauty and fulfilling dreams. Helping people around the world to fulfil their dreams is our mission and purpose. We do it by offering a comprehensive range of beauty products to our customers, with a focus on skin care and wellness, created in Sweden. We also offer a unique business opportunity for people to build their own business as an independent Oriflame Beauty Consultant, selling our products and recruiting more people to sell.People join our business because they want a change – big or small – and because they have a dream. We empower our employees and Beauty Consultants to follow their dreams. And to make the world around us a little bit better, and definitely more beautiful.
Oriflame consmetics is an international cosmetics company, which uses multi-level marketing to sell directly to customers. The company began operations in 1967 in Sweden and today has a presence in over 60 countries worldwide. The company has over 3.5 million marketing associates worldwide with annual sales of €1.5 billion. Oriflame has been listed on NASDAQ OMX Stockholm since 2004.
The brand is named for the Oriflamme, the royal banner of medieval France.”
ORIFLAME PRODUCT'S
COMPETITORS
AMWAY
Oriflame also almost same and it is one of the competitor for Amway in a different way. Oriflame used to sell their product such as skin care package, fragrance kit, personal care product, makeup kit, body care product, hair care product, home accessories and Health and Fitness etc.
Amway is Good in the Market. Oriflame is different. Amway is totally Health supplement concern as well as distributor can get commission rapid development. as per their publicity distributor to diamond in between so many levels are there. After careful work hard then only reach diamond.I suggest it is good.
both company provides you different type of product. Same but of course different quality. All you have to do is just use the product and decide all by yourself that which one is best.
But talking about business discount that is all up to you.
ORIFLAME PRODUCT
AMWAY PRODUCT
AVON
It is the fifth-largest beauty company and, with 6.4 million representatives, is the second largest direct-selling enterprise in the world (after Amway). The company's CEO is Jan Zijderveld, who was appointed to the position in February 2018.
Oriflame is a leading beauty company selling direct. We are present in more than 60 countries, of which we are the market leader in more than a half. Oriflame has its origin in Sweden with corporate offices in Switzerland. We offer a wide range of high-quality beauty products as well as a unique opportunity to join our sales force and start your own business.
ADVERTISING CAMPAIGN
Oriflame India promotes education for girls in gender diversity campaign.
Cosmetic brand Oriflame India is tackling gender biasness in the nation and urgeing people to empower girls with education in a newly-released video for its latest campagin.
The film conceptualised by Brandmovers India, features Bollywoood actress Kalki Koechlin in the role of a modern day optimistic independent women who believes caring and attention can change things. She is perturbed when her domestic help, Jaanvi brings her daughter, Bhavisha along to assist her. Jaanvi confesses that since education is expensive, her husband decided to educate their two boys and involve Bhavish in household chores.
CORPORATE SOCIAL RESPONSIBILITY
The Company plans to undertake CSR initiatives falling within the purview of Schedule VII of the Act considering Education, Environment sustainability as preferred sectors in its local area of operations, through registered trust or society as may be considered & approved by Board of Directors from time to time.
Company has been associated with Deepalya, an ISO 9001:2008 certified non - government organization. Deepalya was established on 16th July 1979 and, has been contributing to eradicating illiteracy and uplifting unprivileged women and children. The Company has with its association with Deepalaya in the past, sponsored education of approx 1,000 girl aged between 4-17 years.
CURRENT POSITION
Oriflame is expecting a sales turnover of around Rs 1,500 crore in next four years and it believes that skin care and wellness would be its growth driver.
"We have been growing at 20 per cent yearly and we expect to keep the same rate... We are already among five markets for Oriflame, we should be number two or number one market," Oriflame Senior Director, Regional Marketing, South Asia Juan Carlos Posada told PTI.
He further said: "For the next four years, we should be Rs 1,500 crore."
Oriflame India, which started its operation in India in 1996, presently has turnover of around Rs 1,000 crore.
The company believes that India as a market has a huge potential and would penetrate at places in coming years with its focus on technology.
The company presently offers a product range of over 400 and most of them are in cosmetics, personal healthcare and wellness "36 per cent of our revenue is coming from skin care, 22 per cent from cosmetics and 10 per cent from wellness,"
Oriflame, which has two manufacturing units here, has a network of 2.5 lakh direct sellers in India.
REFERENCE
https://en.m.wikipedia.org/wiki/Oriflame
https://en.m.wikipedia.org/wiki/Avon_Products
https://corporate.oriflame.com/
https://www.amwayglobal.com/terms-of-use/
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